Job Description :Our client is looking for Demand Generation Manager- Remote across Canada!

Must Have Primary Skills :

• Performance-based growth marketing expertise, with 5+ years of demand generation, and growth strategy experience
• A post-secondary education in Marketing, Advertising, Commerce, Business Administration, Math or a related field
• Experience working in a similar role in a global B2B SaaS company in a highly-regulated industry such as financial services, life sciences, medical device, security and defense Experience across marketing functions with a solid understanding of how they work together to drive revenue generation and nurturing , or energy
• Exceptional English language verbal and written communications skills and equally impressive project management skills with the ability to prioritize in a fast-paced environment
• Experience building multi-touch attribution programs and relationships across Sales, Business Development, and Professional Services teams
• Experience with A/B testing, iteration, and constantly testing and evaluating for optimization across the customer lifecycle
• Experience building account-based marketing strategies and campaigns
• Ability to analyze large data sets in excel and/or data visualization tools
• Significant experience with marketing and sales automation tools and CRMs such as: Pardot/HubSpot, Salesforce, Quicksite and other tools as required

Nice To Have Secondary Skills :

• Strong understanding of new technology solutions, acquisition/growth strategies, with a desire to constantly learn
• Data-driven mindset and strong attention to detail
• Self-motivated with a passion for understanding the customer journey, segmentation, and buyer behavior
• A problem solver who brings fresh, original thinking to company and customer problems
• Exhibit a strong balance of analytical, structural, and creative skills
• The ability to work and thrive in a fast-paced, rapidly changing, ambiguous work environment
• The ability to work remotely while still driving results across the business and teams
• Advanced expertise in Pardot/HubSpot and Salesforce
• Familiarity with SQL and data science are assets
• Ability to speak and write in a second language

Proven Experience In :
Responsibilities:

Reporting to our Vice President of Marketing, the Demand Generation Manager is responsible for maximizing revenue performance across Company's global target segments and strategizing, implementing, and executing data-driven marketing programs that achieve ambitious targets. This position will be instrumental in growing and optimizing a variety of existing growth initiatives, as well as conceiving, building, and launching new growth avenues. With specific focus on account-based marketing, you will be expected to increase growth through data, segmentation, product expansion, and creative testing. If you are naturally curious about what factors drive B2B buyer behavior and use that curiosity to develop new tests and insights that delight users and promote growth, you will be a great fit for this high-impact role.

WHAT WE BRING TO THE TABLE:

• Total compensation package including; RRSP/IRA matching.
• Paid vacation starting with 3-weeks.
• Paid wellness time allowing for flexible discretionary allocation for mental health, personal benefits, and personal time.
• Paid time off to volunteer with charities of your choice.
• Extended health care benefits, dental and life insurance.
• Professional development and training allowance for career advancement.
• Must hold a valid work permit or be a permanent resident or citizen of Canada.

IND1: [email protected]